Recently I was interviewed by Beth Buelow for the podcast, The Introvert Entrepreneur where I discussed going from unknown to expert and where I shared my tips and tools for overcoming personal limitations and effectively promoting yourself to the media as told in my book From Unknown To Expert.

In this podcast, I shared my fears and challenges I faced when I begun to market myself and my brand to the public. I have also suggested strategies that can be tailored to your own personality to overcome limitations in order to flourish in your promotional efforts.

Listen to the podcast below.

The podcast highlights include:

  • Seizing opportunities
  • Figuring out your motivation
  • Understanding the growing importance of PR
  • Creating your personal brand
  • Identifying what’s needed to remove your limitations
  • Overcoming fear and self-doubt
  • Getting the media interested in you


I hope you enjoy the podcast and share your thoughts and comments below.






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Catriona Pollard
From Unknown To Expert
CP Communications

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Fast track your journey from unknown to a recognised expert and thought leader! Buy Catriona’s book From Unknown To Expert: How to use clever PR and social media to become a recognised expert. Accelerate your personal brand with the Unknown To Expert Acceleration Pack, packed with media lists, blogger lists, blog posts and media releases formats which have generated millions of dollars in coverage, more than 73 templates and so much more.  

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